About Mark Anderson
I spent 15+ years inside the kind of admin and operations work you are trying to fix. I understand professional services from the inside because I have done the work myself.
I have lived your frustrations
Banking
I started in financial services, where I learned that professional service firms live and die by operational efficiency. Every minute spent on admin is a minute not spent with clients.
Office Management and Accounting
I ran operations for a mid-sized business, handling everything from accounting to HR to process improvement. I lived the frustration of systems that do not talk to each other.
Digital Marketing Leadership
I moved into marketing and digital operations, eventually leading teams at agencies and in-house. That combination of hands-on work and leadership shapes how I approach AI operations today.
I saw brilliant advisors buried in paperwork, compliance checklists, and CRM data entry. I lived the frustration of reports that require manual data entry and workflows held together with hope and Excel formulas.
I built campaigns, managed teams, and automated everything I could find to automate.
Why AI operations clicked
In November 2022, ChatGPT launched and something clicked for me.
For the first time, I could build solutions to problems I had been facing for 15 years. Custom workflows that would have required hiring developers suddenly became possible with AI-assisted coding. Automations that were too expensive to build became viable.
Most businesses were stuck at the “interesting demo” stage. They would try ChatGPT for a week, get some cool outputs, then go back to doing things the old way. What was missing was knowing what to automate and how to actually implement it without disrupting operations.
That is what I help Australian professional service firms figure out.
How I work differently
I have lived your frustrations
I have done the work you are trying to automate. I have manually updated CRMs, copied data between systems, and spent hours creating documents from templates. I am not coming at this from a case study.
I focus on what actually works
A lot of what gets called an AI problem is really about process or training. I will tell you what is worth building and when the answer is better training instead of more technology.
I build, not just advise
I build the solutions with you. When I spot a workflow that could save 20+ hours a week, I implement it with you, so you get results instead of just recommendations.
I empower your team
My goal is to build your internal capability so you are not dependent on external consultants. I identify the right people inside your firm and train them to find and implement solutions themselves.
Want to see where I can help your firm?
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